In 2018, after a decade of modernization projects, Port of Trois-Rivières commissioned an independent research firm to conduct a public survey in Trois-Rivières. This was a first for the Port which aimed to assess the citizens’ views and better understand their perception of the port facilities, and their vision for its future.
Among the highlights of this survey, 95 per cent of the population of Trois-Rivières expressed a favourable or very favourable opinion of the port, which places its reputation score at 90 per cent. Outstanding results! In addition to recognizing the Port as a vital economic development engine for the Mauricie, respondents believed that the Port has good prospects for the future, and they wish to see its growth continue.
“In recent years, we have invested a lot of energy, with our partners, to upgrade and develop the port, making sure to reduce its environmental impact and to make it one of the top performers. Our facilities have been part of the Trois-Rivières landscape for 137 years and we were very keen to achieve this modernization in harmony with our community,” said Director of Public Affairs Sara Dubé. She added that “the population has such a good opinion of its Port, we can now say: mission accomplished!”
One area of improvement identified by the survey concerned the dissemination of information about port activities. After seven years of absence, the Port organized an open house last September. Despite the rainy weather, nearly 1,000 people took part in the day’s activities. The public was able to enjoy one of the fifty bus tours to visit the port facilities, in addition to meeting Port partners who were present in large numbers to provide information about their organization and answer questions. People were also invited to visit an exhibition of old photographs while talking to retired workers who worked at the Port and in the pulp and paper industry.
This open house was without a doubt a unique opportunity to discover the Port and to promote the dynamic port community that exists in Trois-Rivières.
A partner of organizations in the region
In addition to ensuring harmonious integration and dialogue with its neighbours, the Port multiplies opportunities to participate in the advancement of its community by supporting organizations in the areas of culture, education, health and the environment. For 2018 and 2019, more than 45 organizations annually have received support from the Port to carry out their activities. “Being part of the community and being a driving force for economic development also means giving back to local organizations that help the poor, promote culture, support community development and promote healthy living habits through their tireless efforts”, said Ms. Dubé.